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Beni Haruka

Japanese Sweet Potatoes: A Seasonal Favorite

Japanese sweet potatoes are a seasonal delicacy especially popular during autumn and winter. Often roasted and sold as Yaki Imo, they offer a naturally sweet, comforting flavor that evokes nostalgic feelings among locals and visitors alike.

Beni Haruka: The Star of Japanese Sweet Potatoes

Among the various cultivars, Beni Haruka stands out for its remarkable sweetness and creamy texture. It features a reddish-purple skin and pale yellow flesh that almost melts in the mouth, making it one of the most sought-after varieties in Japan.

Originating from Kagoshima: The Land of Fertility

This premium sweet potato originates from Kagoshima, a prefecture on the southern island of Kyushu. Thanks to its fertile volcanic soil and ideal climate, Beni Haruka can reach sugar levels as high as 60 Brix, an impressive measure of sweetness for root vegetables.

From Research Labs to National Fame

Registered as a cultivar in March 2010 by the Kyushu Okinawa Agricultural Research Center, Beni Haruka quickly gained popularity nationwide. Initially overshadowed by the long-favored Beni Azuma, it soon won the hearts of the public and media alike, including many influencers and food critics.

Meaning Behind the Name

The name Beni Haruka blends the word Beni (crimson red) with Haruka (distant), symbolizing both its vibrant skin and the cultivar's distinctive qualities that set it apart from the rest.

Thoughtful Cultivation and Aging

To ensure peak flavor, Beni Haruka is harvested at optimal times and then aged under controlled conditions. This process enhances its sweetness and extends shelf life, making it available year-round.

Nutritional Value

Rich in vitamin A, vitamin C, and potassium, Beni Haruka also boasts a low glycemic index. This makes it a superb choice for those seeking a health-conscious diet that supports digestion and blood sugar control.

Cooking and Enjoyment

While it can be boiled, steamed, or baked, roasting remains the most popular way to enjoy Beni Haruka. Roasting intensifies its sweetness and aroma, creating a truly comforting culinary experience.

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