Perfect Earth

Perfect Earth is a Thai organic food manufacturer focused on creating health-oriented products, using 100% chemical-free organic ingredients and being gluten-free.

From Inspiration to Organic Rice Farm in Chiang Rai

Perfect Earth was founded in 2013 by a husband and wife who believed in the power of natural food and truly wanted to create healthy products. The concept of Perfect Earth emerged from their desire to help local farmers, especially in Northern Thailand, to have stable and sustainable incomes from cultivating organic rice and grains, which are essential crops in this region.

Initially, Perfect Earth started as an organic rice farm located in Chiang Rai province, with a commitment to produce high-quality, chemical-free, and environmentally friendly rice. Although organic farming is not easy, the brand owners were strongly determined to learn and develop cultivation methods to achieve the best possible yields.

Innovative Rice Pasta and Healthy Noodles

After successfully growing high-quality organic rice, Perfect Earth saw an opportunity to add value to their agricultural produce. Understanding that modern consumers increasingly prioritize health and seek convenient products, they began developing processed products from organic rice, aiming to offer healthy food in an accessible and delicious form.

The product that brought Perfect Earth widespread recognition is its organic pasta, made from germinated brown rice, Riceberry rice, and other grains such as quinoa, black sesame, and chia seeds. These pasta varieties are not only delicious with a good texture but are also rich in beneficial nutrients like dietary fiber, protein, and vitamins.

Developing organic pasta was a significant challenge. Perfect Earth invested time and effort in research and development to achieve a quality product that met consumer demands. The distinctive feature of Perfect Earth pasta is its integration of innovation with organic farming, resulting in a unique and prominent product in the market.

In addition to pasta, Perfect Earth also offers organic brown rice instant noodles (e.g., Tom Yum flavor, Garlic Pepper flavor, Kimchi flavor, etc.), made from 100% organic brown rice, not fried but baked, with no MSG, no genetically modified ingredients (Non-GMO), and certified with international organic standards such as USDA and ECOCERT.

Sustainable Vision and Global Standards

Perfect Earth's vision is to transform the livelihoods of hill tribe communities in Thailand by imparting knowledge in organic farming and developing skills for farmers and their families to increase their income and create sustainable social change, while respecting and preserving the traditional way of life of the communities.

Perfect Earth emphasizes safety and quality standards, holding organic certifications from global institutions such as EU, USDA, JAS, and Ecocert, as well as food safety standards like GMP, HACCP, BRC, and KOSHER.

In terms of social support, Perfect Earth serves as an example of a business that helps elevate the lives of Thai farmers, especially hill tribe communities, by purchasing raw materials directly from farmers at fair prices, reducing the role of intermediaries, and promoting environmentally friendly organic agriculture.

Currently, Perfect Earth has expanded its product range to various items, not just pasta and brown rice noodles, but also organic rice, organic rice flour, organic chia seeds, and other products that emphasize naturalness and health benefits. All products are gluten-free, non-GMO, and suitable for vegans.